Thomas Rittsche

Thomas Rittsche holds a degree in media informatics and is a digital marketing expert at webit! His focus areas include web analytics, performance marketing, and the technical implementation of robust tracking concepts. Before joining webit!, he worked for 15 years at an international e-commerce company, first as a software developer, then as an in-house SEO specialist, and finally as Head of Online Marketing. He also explores how companies can make their content, data, and digital offerings more accessible to search engines and AI systems.