Demand & Lead Generation with webit! - effective & scalable
Your benefits through effective Demand & Lead Generation
Brand awareness and visibility
Raise awareness among your target audience for new topics, demonstrate expertise, and build trust. This way, you establish your brand sustainably.
Targeted communication
Reach the target audience that benefits the most from your offer on the right channels.
More about digital strategy.
High-quality leads
Generate high-quality leads with a high probability of conversion.
Measurable results
Continuously optimize measures and make data-driven decisions with analytics & improvements thanks to clearly defined KPIs such as click-through rates and cost per lead.
More about KPIs and dashboards
Sustainable growth
Ensure long-term success in sales and reach.
We position you with convincing content.
Only with convincing and relevant content can you capture the interest of your target audience. It is not only about the information provided, but also about the creative presentation. We cover all online content: from websites and blog articles to whitepapers and case studies, as well as webinars, webcasts, and social media posts. Our cross-channel services include:
Content analysis
We systematically analyze your existing content - from offline materials to digital content - and identify potentials for optimization and multiple use.
Content rating and gap analysis
Together, we evaluate the relevance, tone, and target audience of your content. This way, we identify gaps and then develop a strategy for optimization.
Content Strategy and Implementation
Whether with your team, external partners, or our experienced online editors, our jointly developed strategies help to close gaps, improve content, and create new content.
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Search Engine Optimization (SEO)
SEO analyses and strategies: We assess the current state of your website and show you whether and how successful SEO is already contributing to your business success. We identify technical and content optimization potentials and develop an SEO strategy that is tailored to the needs of your target audience.
SEO Reporting and Coaching: Our regular reports show in detail how your visibility has improved. In individual coaching sessions, we support your team in the sustainable implementation and integration of SEO measures.
Search engine advertising (SEA) on Google and Bing.
Creation, management, and optimization: Through targeted keyword strategies, appealing ad texts, and optimized delivery, we reduce your Cost per Lead (CPL) and maximize the profitability of your investments.
SEA Reporting and Coaching: We regularly inform you about the performance development of your ads and identify potentials for further reducing the CPL. Through coaching, we support your team in establishing long-term successful SEA measures.
Social Media Strategies
In the B2B sector, platforms like LinkedIn and Xing offer enormous potential. We develop strategies and campaigns that:
Address your target audience
Increase your brand awareness
Ensure more dialogue and interaction.
Display advertising and retargeting
Use display ads and retargeting to effectively reach your target audience across multiple channels. We create detailed display campaigns tailored to your desired customers. With retargeting, we reach out to those who have already visited your website and bring them back with targeted messages. Furthermore, we continuously analyze the performance of your ads and optimize them for maximum security and effectiveness.
Outbound marketing strategies
We develop personalized multichannel campaigns that directly target your audience. Our services include:
Identification of relevant companies and contact persons
Combination of lead detection on the website, contact research, and outreach via social media or email.
Dynamic marketing processes through automation tools
Campaign analysis and optimization
Contact
Start with content marketing and lead generation!
Build your content marketing with our help, optimize content, and thus generate more new leads.
